
About ROCKY
Meet Rocky
As a premier motivational business trainer and professional speaker with years of experience helping corporate audiences get—and stay—motivated to achieve goals, Rocky has studied the secrets of top performers in every field.
What keeps you motivated?
Rocky Trifari’s career began in a world defined by logic, quotas, and spreadsheets. As a licensed life insurance agent with MassMutual, Rocky quickly learned the pressure professionals face—needing to perform, stay motivated, and hit their goals, all while managing their own inner doubts.
Later, while working in education with middle school students and later thriving in the fast-paced, high-stakes corporate environment of one of America’s largest Fortune 500 health insurance companies, Rocky noticed something consistent across every field:
Most people know what to do… but something inside keeps them from doing it consistently.
Determined to find answers, Rocky began interviewing and studying the top 1% of performers in every industry he worked in. What he uncovered led him down a path of exploring the subconscious mind—and that’s when everything changed.
Through the study of hypnosis and subconscious performance strategies, Rocky discovered a hidden lever for motivation, clarity, and growth that transformed his own life.
What began as a personal journey to achieve greater mental performance and reignite his own motivation evolved into a career helping others do the same.
Now the founder and CEO of Mindset for Success, Rocky brings his deep understanding of the subconscious mind to professionals across the country—especially those in high-pressure, commission-based roles like sales, real estate, and insurance. He’s known for his powerful, interactive keynotes that blend psychology with real-time demonstrations of subconscious change.
Whether he’s presenting to corporate teams, empowering young minds, or training individuals on subconscious performance strategies, Rocky is on a mission to help people rewire their minds to realize their goals.
WHO IS ROCKY?
ROCKY’S STORY: BEYOND THE STAGE

Founder + CEO
Rocky Trifari
“This is bigger than a 90-minute talk, it’s about rewriting what you once believed impossible.”
Rocky, the visionary founder and CEO of Mindset for Success, is determined to share his deep-seated belief in the transformative power of hypnosis for personal and professional growth. Rocky’s fascination with the human mind and its untapped potential led him to explore the depths of occupational hypnotherapy, where he discovered the keys to unlocking remarkable changes in motivation, productivity, and stress management.
Drawing from his extensive experience and success in employing hypnosis techniques, Rocky established Mindset for Success to share these powerful tools with professionals worldwide, revolutionizing the way professionals approach challenges and achieve their goals.
More About Mindset for Success